The first deodorant: MUM

The first deodorant:

The original formulation for Mum deodorant was invented in 1888, by an unknown inventor from Philadelphia. Generally recognized as being the first ever commercial product to prevent odor, the inventor promptly trademarked his invention and distributed it through his nurse under the name of Mum, which actually stands for “Morning Until Midnight”. The deodorant was in the form of a cream applied by the finger. This original Mum cream is still available today, in the exact same formulation and is still used by its loyal users.

Ban Roll-On Deodorant

In the late 1940s, Helen Barnett Diserens joined the Mum production team. A suggestion by a colleague inspired Helen to develop an underarm deodorant based on the same principle as a newfangled invention called the ballpoint pen. This new type of deodorant applicator was tested in the USA in 1952, and marketed under the name of Ban Roll-On.

Anti-Perspirant

The first anti-perspirant aerosol deodorant was launched in 1965.

Mum product range

Mum Deodorant:
Water Lily
Rose
Fresh Peach
Sport
Fragrance Free

Mum for Men Deodorant

Mum 21 Deodorant:
Secret Rose
Parisienne Petals
Eastern Promise
Musk Mystery

Chase Deodorant :
Fresh
Cool
Original
Active
Sport

Sheen Strate :
Hair straightner range

Go Black:

For shiny, pitch black hair, Go Black Crème Colour Shampoo and Go Black Hair Dye.

http://inventors.about.com/od/dstartinventions/a/deodorants.htm]